About Style Selections Flooring®

Style Selections Flooring® is dedicated to bringing you beautiful and durable laminate and vinyl flooring options to fit your home’s style and budget. For over 20 years, we have been a leading provider of innovative and affordable flooring products that can transform any room.

Our story begins in the late 1990s when we saw an opportunity to make quality laminate and vinyl flooring more accessible to homeowners. With advanced digital printing technology, laminates could realistically emulate the look of real hardwood or stone floors at a fraction of the cost. Vinyl flooring was also becoming popular for its waterproof and scratch-resistant durability. We knew that with thoughtful design and responsible sourcing, we could offer stylish floors that anyone could afford.

Bringing Style & Quality to Every Home

Our mission is to deliver stylish, budget-friendly flooring that does not cut corners on quality. We believe that your floors should reflect your personal style and stand the test of everyday life. That is why we only work with mills and factories that meet our strict standards for responsible sourcing, quality control, and environmental stewardship. When you choose Style Selections Flooring®, you get beautiful floors you can feel good about.

Our laminate floors capture the warmth and character of real hardwood with natural-looking grains, tones, and textures. Thanks to our premium digital prints, it is difficult to distinguish our laminates from solid wood. We offer a wide range of colors and plank sizes to match any décor, from light and airy Scandi-style homes to cozy farmhouse spaces.

Our vinyl floors are designed to be scratch, stain, and water-resistant, making them perfect for busy homes. From natural stone and wood looks to sleek tile patterns, our vinyl floors are ideal for kitchens, baths, laundry rooms, and beyond. We use virgin vinyl rather than recycled for superior performance and durability.

No matter your style, we have the laminate or vinyl floor to bring your design vision to life while fitting your budget.

Responsible Sourcing & Production

At Style Selections Flooring®, we care deeply about responsible sourcing and production. We hold ourselves and our partners to high standards to protect our environment while delivering exceptional products.

The laminate flooring we offer is made up primarily of high-density fiberboard (HDF), melamine resin, and photographic paper layers.

  • The HDF cores are made from wood fiber sourced from managed forests. We require chain-of-custody documentation from our suppliers to ensure responsible harvesting.
  • The melamine resin provides the durable surface layer that resists scratches, stains, and fading. We work closely with our resin partners to utilize the most sustainable practices available.
  • The photographic paper layers give our laminate floors their realistic visuals. We use ink technologies that produce minimal waste and emissions.

Our luxury vinyl floors are comprised of layers of virgin vinyl, fiberglass, foam, and backing materials.

  • The top vinyl layer gives our floors unmatched durability along with stain, scratch, and fade resistance. We use 100% virgin vinyl with no reground or recycled content for superior performance.
  • The fiberglass core provides rigid stability perfect for busy households. Our fiberglass is sourced from providers using recycled glass and exhibing strict environmental controls.
  • The foam underlayment allows for sound dampening and a warmer, quieter home. Our underlayments utilize some recycled content when possible while meeting quality standards.

We are committed to working closely with our trusted mills and factories to ensure efficient use of resources, minimal waste, and the lowest emissions possible when producing our floors.

Rigorous Quality Control

While our products make home decorating easy, designing durable and reliable floors people love is no simple task. We employ a rigorous quality control process so that you can enjoy your new floors for years to come.

Our team of engineers carefully crafts each product design, selecting premium materials to provide the ideal balance of beauty, performance, and value. Once products go into production, we oversee manufacturing through every step of the process.

  • We routinely examine product samples firsthand, checking for proper construction, finish consistency, and defect detection.
  • We also review technical specifications at each stage of production to guarantee all materials and processes meet our standards.
  • Upon production completion, all floors must pass a comprehensive battery of tests covering wear resistance, stain protection, fade resistance, durability, and more.

This meticulous quality control ensures our laminate and vinyl floors arrive ready to stand up to your family’s real life without losing their distinctive beauty. We want you to enjoy your Style Selections Flooring® for years to come.

Customer Happiness Guaranteed

Our work does not end when your new floors are delivered. We offer robust warranties and dedicated customer service to provide you with peace of mind.

Every Style Selections Flooring® laminate and vinyl floor is backed by an industry-leading limited residential warranty.

  • Our laminate floors feature a 30-year residential warranty covering stains, fading, wear through, and more. We even warrant against surface damage from everyday spills and scuffs.
  • Our vinyl floors come with a limited lifetime residential warranty, one of the strongest you can find. We warrant against wear, stains, fading, and defects for the life of your floor.

In the unlikely event any problem arises, our friendly and knowledgeable customer service team is ready to help. We pride ourselves on providing caring support from purchase through installation and beyond. Give us a call or email, and we will make things right.

Flooring for the Way You Live

Style Selections Flooring® was founded to give everyday homeowners beautiful, livable floors they would love coming home to. We keep quality and value at the core of everything we do so you can reimagine your home with confidence. With responsible production, durability testing, and industry-leading warranties backing every floor, you can rest assured we live up to our promises.

We know you want floors that can handle everyday spills, scuffs, and play while retaining their beauty over time. Our laminate captures the warmth and richness of real wood floors while our waterproof vinyl stands up to busy households. With so many colors and styles, you will discover the perfect floor for your aesthetic.

Whether you are on a tight budget or just want more bang for your buck, Style Selections Flooring® aims to make decorating easy. We believe everyone deserves great style and quality on any budget. Browse our collections today and let us help you love where you live!

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